Ashampoo's turning 20! Instead of throwing a huge party, we've moved into our new headquarters! Still, it's a great opportunity to look back on how it all began–from our humble beginnings in an extended corner office to the modern software company we are today.
And if you're looking for the man to tell the story, look no further than Rolf Hilchner, member of our supervisory board and thoroughbred salesman. Rolf was kind enough to make time for an interview at our //CRASH building (www.crash.immo) to answer 20 questions from you, our customers. And if you know Rolf, you know it's going to be straight talk without business mumbo jumbo.
Feel free to check it out!

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Thank you for Ashampoo.
Thanks Rolf, for creating the best software company in the world.
Ashampoo is the only publisher I know of that regularly offers software at huge discounts, as well as free editions that are truly useful.
Thank you.
Mate Ya Blood is worth bottling I would love to meet you one day and sit and have a talk.
But that's a bit hard that I live in Victoria Australia.
You are so cool ,and I'm only 61 Keep on going man.
Love the chat , At a million $ per second. On ya.
Dear readers, thanks for your pleasant and heartwarming comments! Rest assured, Rolf was equally appreciative of your feedback and that we'll continue to do our very best to meet your present and future expectations!
Hi Rolf,
Thank you for Ashampoo.
Every product can be used without fear of viruses, malware, PuPs, ransomware, trojans and other bugs.
From the day that Ashampoo products became available I have used and updated many for my various needs, and continue to this day.
I appreciate the regular e'mail and special deals for me and other registered users.
Everyone in the Ashampoo team are to be thanked for their great performance in creating the large,affordable range of products and for allowing customers to try, and use your partner products.
Rolf, es war eine Freude, Sie zu sehen, und wir wissen zu schätzen, dass Sie ein Teil von Svens 'Blog' sind, der uns Anwendern von Ashampoo-Produkten das Gefühl gibt, mit Ihnen und Ihrem Team befreundet zu sein.
Es ist jetzt an der Zeit, Ihnen und Ihrem gesamten Team frohe Weihnachten und ein glückliches und erfolgreiches neues Jahr zu wünschen.
Johan D Lord.
I like your programs and will advice them to all my friends . Thank you
Ich bin mit der Qualität der Programme, deren Bedienbarkeit sowie dem Preis/Leistungsverhältnis ganz sehr zufrieden.
Mr.Rolf tankyou an congratulation for those 20 years bye.
As a loyal buyer of some years, and looking forward to your next software, I wish you the best and more innovation. In line with that, I wonder if you are going to make a program that can play on a PC and Apple products too.(Should be a winner/present for your anniversary.)
I just want to echo what Liz Lowe said.
'Iv'e been a Member for many years and will continue to be a member for many more to come. Like Graham Barker stated "I trust your software 100% to do what it says it will do" and I ALWAYS WILL !!! Here's to Another 20+ Great Years. Thank You for the wonderful products you offer.
Congratulations! Great software products!
I've been a very satisfied Ashampoo customer for many years, having purchased 30 different programmes from you. 12 of those are a permanent feature on my main PC's desktop.
Great products and great prices. Add great service, when
needed, and you have a winner!
Your programs are of the highest quality and I use them daily. Thank you so much and oh yes, love the sneakers.
Congratulations! You are a great company, customer-focused and trustworthy! Your product are excellent, except for a few minor issues and I have been a satisfied customer for many years. Keep up the great work!
I love your programs !!!!
Greetings Good products!
Been a Member for many years and will continue to be a member for many more to come. Like Graham Barker stated "I trust your software 100% to do what it says it will do" and I ALWAYS WILL !!! Here's to Another 20+ Great Years. Thank You for always working in the Background Protecting My Family and My Company plus the wonderful products you offer.
It is nice to get a look into a company and I now want to try more
Thank you
That's a good interview. Rolf seems to be a genuine person, not hiding behind layers. 20 million customers is an impressive figure.
The //CRASH building looks great, the place where going to work is like going to an upmarket home; but '//CRASH'! That's the last thing I'd want a program or company to do. Who chose that name?
This beautiful building houses two companies: Clever Reach (CR) and Ashampoo (ASH). Luckily, the name in no way relates to our software! :)
I trust your software 100% to do what it says it will do
i love Ashampoo i own every program and keep them updated. i have been customer since they started the company. i moved several times over the years with different emails, but i kept up with Ashampoo. they have awesome service and great tech support and customer service who are very helpful. the programs work better than others. i had system suite, winpatrol, and fix-it, but Ashampoo winoptimizer blew all of them out of the water. i do not look anywhere now except at Ashampoo, because i know the software is of quality and always does what it says it will do. i tell everyone i know about the great company and software and converted many to Ashampoo software. thanks for your many years of great software and happy 20
Great to put a face to the company Rolf.
I have been a loyal customer since Burning Studio 6
I now have seventeen Ashampoo programs and counting.
I have promoted your software to anyone who needed a software solution over the years.
I would also like to take this opportunity to send a shout out to Customer Service and how very patient they have been with me especially in the last two years when I have experienced several computer issues that caused me to have to reinstall programs several times and the need to have licensees reinstated over and over!
I also appreciate the rewards program "Yiggles" which has allowed me to get several programs.
Thank you for a great product and especially Customer Service.